Our aim was to spark a brand movement to raise awareness and provide an alternative to cheap and nasty quality dressed up as premium grade quality. Be it equipment, grooming products or nutrition. We aim to produce the finest quality products possible. We are not a business, we are a movement for improvement, we push boundaries and challenge the way people have been conditioned in their approach to canine husbandry and health.
Our aim was to spark a brand movement to raise awareness and provide an alternative to cheap and nasty quality dressed up as premium grade quality. Be it equipment, grooming products or nutrition. We aim to produce the finest quality products possible. We are not a business, we are a movement for improvement, we push boundaries and challenge the way people have been conditioned in their approach to canine husbandry and health.
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